Benenden Hospital has announced the launch of a new patient loyalty programme, the first of its kind for a private hospital in the UK.
The programme, My Benenden Hospital Rewards, gifts self-funding patients with points when they pay for a consultation, treatment or service, diagnostic test or scan at the hospital.
For each £1 spent, patients are rewarded with one point. These points can then be redeemed for money off future treatments and services at the CQC rated Outstanding private hospital.
Those signing up also earn 1,000 points for joining the programme and 2,000 points for referring friends or family members, or by sharing their treatment experience with others.
Patients can check their balance and redeem their rewards at any time via the My Benenden Hospital Rewards app or desktop portal.
Claire Harley, Hospital Director, said: "The launch of our new loyalty programme is a great addition to our continued commitment to exploring innovative ideas to further improve the patient experience.
"We’re proud to be the first independent private hospital to launch a digital initiative of this type, which allows our patients to access numerous benefits via a very easy to use platform."
For more information, or to sign up to My Benenden Hospital Rewards, visit https://www.benendenhospital.org.uk/loyalty/
Published on 22 May 2024